Italy is simply extraordinary: beIT

This the biggest nation-branding campaign ever made by the Italian government to promote the country's values, products, and talents. "Italy is simply extraordinary: beIT" is a multi-channel campaign aiming to reach the international public and with a particular focus on 26 target countries.

A narrative kaleidoscope to celebrate the unique potential of the Made in Italy and the Italian way of life while also supporting Italian exports and the internationalisation of the country's economic system.


We support over 200 clients from across Europe and beyond

Our client portfolio encompasses the institutional landscape in its entirety to include major EU bodies, as well as intergovernmental authorities and transnational organisations of all kinds.


From human design to datatelling: our most challenging projects

Corporate branding, international events, media strategy, and graphic design: we deal with the full range of institutional communication services using tailor-made solutions and tools.


Our tangible and intangible assets: 73 fully customisable tools developed in-house

We boast a unique bouquet of patented efficiency-tools, combining data mining and the social sciences with neurocognitive and semiotic expertise.